The Blog Posts
Find knowledge, stories, inspiration and guidance to help you build financial confidence.
Gilts and Bonds
Gilts and bonds are essentially loans made to governments and companies which will be paid back to you at some point and earn some interest in the meantime.
They’re not as flashy as stocks and shares but they’re a solid part of an investment portfolio and they have interesting political implications.
Here I talk you through what they are, the common terminology, how they’re taxed and how you as a retail investor can access them. All in down to earth, understandable language.
The Importance of Awe: Lessons from Amanda Montell on Mental Health, Money, and the Recency Illusion
Becoming aware of our cognitive biases to make money feel safer. How seeking the emotion of awe will help us counter the Recency Illusion bias and help ground our nervous systems in the present so we can build wealth and community in a safe and stable way.
Financial Green Flags in A Partner
Find a partner who is solid, sensible, aware, silly, fun and centred. Look for these five financial green flags.
This isn’t just about money is it? It’s about who we are and how we move through the world - money just makes that possible.
Financial Red Flags in A Partner
Looking out for financial red flags allows us to build a picture from somebody’s words and actions. Do they align? Do they fit our needs and wants? Do they ring alarm bells? How a partner deals with money is going to have a huge effect on your life - take it seriously.
Ethical Investment Red Flags
Much of the ethical investment world is a bit wishy-washy, people want to do their best but companies are hedging their bets, trying to please everybody and perhaps obfuscating the truth. So what red flags should we be looking out for in ethical investing to know that we're making good money moves?
Your Broke Amount
A key part of all of this is to think about it once, work out what's going to work for you and then set it in place.
We're looking to clarify, simplify and leverage what we've got.
Your Emergency Fund
For when life throws you something genuinely unexpected, you’re taking care of you. Something is better than nothing
The Tree Method to Work Out Compound Interest
Struggling to understand compound interest?
This simple, visual ‘Tree Method’ breaks down how compound interest really works - without confusing formulas.
Analysing ESG Risks - Hargreaves Lansdown
If you’ve ever wondered how fund managers actually assess ESG risks across different industries, this breakdown explains the sector-by-sector differences - in plain English.
Ethical Investing in the UK: Oversight, Fund Rules and Returns
Learn how FCA regulation, sustainability labels and ESG fund rules affect ethical investing in the UK and what it means for fund performance and access.
How Fund Managers Check ESG Claims (and Avoid Greenwashing)
Discover how fund managers actually evaluate ESG factors, read ethical fund objectives and navigate greenwashing in the investment world.
Ethical Investing Explained: Screening, Engagement & Impact
Curious about ethical investing? Understand positive and negative screening, impact investing and how fund managers influence companies from the inside.
Can You Invest Ethically Under Capitalism? Let’s Talk About It
Ethical investing doesn’t have to feel overwhelming or hypocritical. This beginner-friendly guide breaks down what ethical investing actually is, how it fits into real life under capitalism and how UK women and non-binary people can start aligning their money with their values.
Trusts: From Medieval Crusaders To Your Family’s Future
Trusts are an important part of Estate Planning today but the way that they function, and the reasons we have them, are often very opaque. Eleanor prances through 1000 years of history to bring a little context and a lot of whimsy to a complex area of law and finance.
How to Use the 50/30/20 Rule: A Step-by-Step Guide with Examples
Learn how to apply the 50/30/20 budgeting rule to your money with this simple step-by-step guide. Includes examples, common problems and practical tips.
The 50/30/20 Rule
Learn how to budget your money using the 50/30/20 rule - an easy method to balance bills, lifestyle and savings without overcomplicating things.
Interest in Compound Interest
Answering some reader questions about compound interest.
How do I benefit from it? What on earth is AER? And will it beat inflation?