The Blog Posts
Find knowledge, stories, inspiration and guidance to help you build financial confidence.
ETF - Exchange Traded Fund
What exactly is an Exchange Traded Fund or an ETF? Let me explain basic financial concepts for you, simply and in fewer than 200 words!
Happy New Year!
Starting 2026 with honest talk about running a UK business from Sweden, navigating VAT systems, and why being a ‘stressy bitch’ who gets stuff done is actually a strength. Personal finance coach Eleanor shares her Christmas break at Stockholm's Centralbadet spa and winter reflections.
Your Broke Amount
A key part of all of this is to think about it once, work out what's going to work for you and then set it in place.
We're looking to clarify, simplify and leverage what we've got.
Your Emergency Fund
For when life throws you something genuinely unexpected, you’re taking care of you. Something is better than nothing
The Tree Method to Work Out Compound Interest
Struggling to understand compound interest?
This simple, visual ‘Tree Method’ breaks down how compound interest really works - without confusing formulas.
Solid Foundations and School Assemblies
Reflecting on school assemblies, seasonal shifts and the power of storytelling, this post explores what solid financial foundations really are and how they help you build money confidence that lasts.
Analysing ESG Risks - Hargreaves Lansdown
If you’ve ever wondered how fund managers actually assess ESG risks across different industries, this breakdown explains the sector-by-sector differences - in plain English.
What Is ‘Enough’
A personal look at ADHD, goal-setting and learning to define ‘enough’. Includes practical mindset tools you can apply to your financial goals.
Ethical Investing in the UK: Oversight, Fund Rules and Returns
Learn how FCA regulation, sustainability labels and ESG fund rules affect ethical investing in the UK and what it means for fund performance and access.
How Fund Managers Check ESG Claims (and Avoid Greenwashing)
Discover how fund managers actually evaluate ESG factors, read ethical fund objectives and navigate greenwashing in the investment world.
Ethical Investing Explained: Screening, Engagement & Impact
Curious about ethical investing? Understand positive and negative screening, impact investing and how fund managers influence companies from the inside.
Can You Invest Ethically Under Capitalism? Let’s Talk About It
Ethical investing doesn’t have to feel overwhelming or hypocritical. This beginner-friendly guide breaks down what ethical investing actually is, how it fits into real life under capitalism and how UK women and non-binary people can start aligning their money with their values.
3 Unconventional Money Habits That Can Transform Your Financial Wellbeing
Discover three unexpected money habits that help women and non-binary people reduce impulse spending, strengthen relationships and build confident, sustainable finances.
On Becoming Self Confident
Struggling to feel worthy or confident? Here’s how to spot some signs of low self-worth and simple ways to rebuild confidence - without toxic positivity.
On Being Self Confident
If you know a thing, you know it.
Own it and let’s go!
Life is too short for lacking well earned confidence!
How To Get Shit Done
You can promise yourself, out loud if needs be, that when five minutes is up you can go back to whatever you’re doing but I can guarantee that you won’t.
How I Accidentally Ended Up in Santorini and Tested My Money Mindset
A five week trip, a spontaneous Santorini getaway and a reminder that budgeting for what brings joy can be the best investment of all.
This Delightful Horse
Somebody gave this guy a new dressing gown and it was so fantastic it made everything else in his life look terrible so he replaced it all and ended up in debt! Must have been quite some dressing gown!
Rich Girl Nation
A review of an absolutely smashing book!
“To change, we must first be moved, and movement requires the collectively shared, profound revelation that the status quo is not acceptable, followed closely by the capacity to imagine something better. “
Stocks and Shares
If you’re looking to create a financially joyful, easeful and stable life then you’re almost certainly going to have to incorporate stocks and shares, so let’s have a butchers.