The Blog Posts
Find knowledge, stories, inspiration and guidance to help you build financial confidence.
What Actually Is Underwriting? And Do You Need to Care?
Underwriting can feel like being judged. But the point of the whole complicated, intrusive, sometimes infuriating process is to end up with a piece of paper that says: the people you love will be okay.
A decline from one insurer is not a universal verdict.
Community Care and Your Money
Social wealth doesn't appear on your net worth spreadsheet - but it is absolutely real.
Depression and Money
Managing money when you are depressed is genuinely harder. It's not a moral failing.
Financial stability isn't all about retirement or nice houses. It's about giving ourselves the breathing space that, as humans, we might need.
Clients come to me not because they're ready, but because something shifted just enough to make reaching out feel possible. That's enough - that's actually plenty.
Shame and Money
Shame is a self-fulfilling prophecy - you'll find evidence for it in everything that happens.
It's connection, rather than willpower, which will break this down
The Future, Mental Health and Your Money
The future is not something I always thought I would have. I'm on the other side of it now - and that means it's possible.
Creating a garden is an act of hope for the future. And investing works the same way - you plant something today, you don't dig it up tomorrow to check, and over time, quietly, it grows.
How Mental Health and Money Intertwine
Taking a step with your financial life is taking a step with your mental health. If the only reason you're doing it is because you're treating yourself like a pet - do that. You are worth it.
Money and Anxiety: What Financial Stress Really Looks Like and Taking Back Control
Anxiety loves vagueness - it swirls around the unknown and makes it bigger and badder than it really is. A real, specific number might feel uncomfortable, but it is always less frightening than an imagined one.
What Does a Financial Adviser Do? (And How to Know If You Need One)
It could be worth reflecting on whether what you need is support and confidence rather than somebody to tell you the financially best thing to do with your money.
Becoming a Financial Coach - And Why I’m So Passionate About It
I felt disheartened, I knew that in the grand scheme of things it wasn't a lot of money, but I also knew how hard I'd worked and what it represented.
Emergency Fund Thoughts
Good personal finance is like a web that you build to support you. Lots of different layers and connections, where one single strand should not be the be all and end all.
Gilts and Bonds
Gilts and bonds are essentially loans made to governments and companies which will be paid back to you at some point and earn some interest in the meantime.
They’re not as flashy as stocks and shares but they’re a solid part of an investment portfolio and they have interesting political implications.
Here I talk you through what they are, the common terminology, how they’re taxed and how you as a retail investor can access them. All in down to earth, understandable language.
Your Broke Amount
A key part of all of this is to think about it once, work out what's going to work for you and then set it in place.
We're looking to clarify, simplify and leverage what we've got.
Your Emergency Fund
For when life throws you something genuinely unexpected, you’re taking care of you. Something is better than nothing
Ethical Investing in the UK: Oversight, Fund Rules and Returns
Learn how FCA regulation, sustainability labels and ESG fund rules affect ethical investing in the UK and what it means for fund performance and access.
How Fund Managers Check ESG Claims (and Avoid Greenwashing)
Discover how fund managers actually evaluate ESG factors, read ethical fund objectives and navigate greenwashing in the investment world.
Ethical Investing Explained: Screening, Engagement & Impact
Curious about ethical investing? Understand positive and negative screening, impact investing and how fund managers influence companies from the inside.
Can You Invest Ethically Under Capitalism? Let’s Talk About It
Ethical investing doesn’t have to feel overwhelming or hypocritical. This beginner-friendly guide breaks down what ethical investing actually is, how it fits into real life under capitalism and how UK women and non-binary people can start aligning their money with their values.
Rich Girl Nation
A review of an absolutely smashing book!
“To change, we must first be moved, and movement requires the collectively shared, profound revelation that the status quo is not acceptable, followed closely by the capacity to imagine something better. “
Trusts: From Medieval Crusaders To Your Family’s Future
Trusts are an important part of Estate Planning today but the way that they function, and the reasons we have them, are often very opaque. Eleanor prances through 1000 years of history to bring a little context and a lot of whimsy to a complex area of law and finance.